If you have a strong interest in fashion, starting your own fashion video blog is one of the most effective methods to communicate your love. Fashion videos are also an excellent approach to increase the authenticity of your fashion business’s exposure. To develop your voice as a fashion influencer, video is a useful tool.
Additionally, a well structured, edited and designed video may also assist you in connecting with prospective consumers and clients if you are pursuing an independent profession in the fashion sector, such as styling, designing, or writing about fashion. Despite the fact that there are hundreds of Fashion Videos currently available, there is always room for fresh voices.
Here Are Some Pointers to Help You Create a Video That Will Be Remembered and Shown!
Make It One of a Kind
One of the most difficult and fascinating considerations is how you intend to distinguish your Video from the rest of the existing competition on the market. The ability to stand out from the crowd, generate cutting-edge content, and fill in holes in the market can assist you in this endeavour.
For example, if you want to focus on plus-size fashion, you should think about how you’ll differentiate your product from the hundreds of other plus-size fashion videos on the market, and how you’ll edit it. You can click here and get the perfect video editor.
Focusing on a component of fashion that you are enthusiastic about and can readily connect to is the second factor to take into consideration. For you, this will make the voyage a much more rewarding experience.
Make Use of Plenty of Lighting
The quality of a completed professional video is greatly influenced by the lighting used; therefore make lighting one of your top concerns when recording. Unless you employ sufficient and correctly positioned lighting, your film will most likely seem unprofessional, even if it is otherwise excellent in every other aspect.
The sun is one of the most effective light sources for video production. If you’re shooting in natural light, try to grab your video as early in the morning or as late as possible, when the light is softer.
Morning and evening light are more flattering than midday light, which comes directly above and casts harsh shadows on your models if you have to shoot during the day, attempt to do it on an overcast day or in a shaded location with a softer light if at all possible.
Make Use of a Plain Background
Make a conscious decision regarding the backdrop you will be recorded against. Nothing conveys a less-than-professional image more than a cluttered or distracting backdrop.
Using a solid-coloured backdrop for your video is a simple method to give it a more professional appearance. A wall, a bedsheet, or a huge sheet of background paper are all excellent choices for a backdrop. Make sure your subject is at least a few feet distant from the backdrop to prevent throwing shadows on the background.
Make sure there isn’t a window or similar reflecting surface in the backdrop of your shot while you are filming. You may unintentionally capture the camera in the mirror. Having a light source such as a window behind your subject might also make the subject seem dark and shadowed, which is not ideal.
Crisp, Clear Audio Should Be Prioritised
The quality of your audio is as crucial as your professional video. A video that is not filmed in high definition or even a touch grainy will be seen by most people as long as the content is otherwise excellent. However, scratchy, unintelligible audio is generally enough to cause most people to press the “back” button within a few seconds after commencing a video playback session. Sometimes, cleaning this kind of audio can also be difficult when you go on to edit video.
Make sure your audio is crystal clear by positioning a microphone close to the subject and make sure it is jot muffeded with other items like ornaments. Remember to keep an eye out for any background noise that your microphone may be picking up. Things like cars, birds, and even the sound of the wind are simple to block out, but all of these noises will be pretty noticeable on your recording if you don’t pay attention.
Avoid Using Shaky Video Footage
Any professional film will seem to be a home movie if it has shaky footage. It’s difficult to maintain perfect control over a camera, therefore avoid holding your camera at all costs if possible. As an alternative, use a tripod or place your camera on a stable surface. Yes, a little bit of shake can be managed in a video maker, but being cautious with the camera always helps.
Once you’ve set up your camera, try not to move it unless absolutely necessary. Panning about in a video repeatedly detracts from the professional appearance of the piece. If you need to alter your viewpoint, it is preferable to cut from one shot to another rather than changing the camera.
If despite your best efforts, your film comes out shaky, video stabilisation software may assist you in repairing it after the fact. Aside from that, certain cameras come equipped with built-in stabilisation that you may utilise when recording. Additionally, slowing down your film might make shakiness less noticeable.
Improve Your on-camera Presence by Practising
If you feature in your professional films, the manner in which you handle yourself or the product on camera has a significant influence on how professional your material seems to the viewer. When you seem uneasy, fidgety, or uncomfortable on camera, viewers will get distracted from your message. Fortunately, this is something that can be improved with time and effort.
Taking Into Consideration the Proper Gear for Shooting
When creating a fashion film, it is essential to use the appropriate shooting equipment and lighting. The general tone of the scene must be determined before selecting a camera to capture it with. After you’ve decided on the film’s style and tone, you’ll need to choose a camera.
To properly display the apparel, it is important to use a camera with a wide dynamic range and edit it carefully afterwards with a video editor. When it comes to emphasising colours, it is ideal to capture them in RAW format. While the camera is crucial, you should not overlook the importance of the lenses.
A macro lens is a must-have if you want to acquire a close-up image. In addition, if you wish to photograph a subject, you must utilise prime lenses while filming a fashion documentary.
The more professional your films seem, the greater the impact they will have on your company. In addition, although creating professional-looking movies does need some experience and knowledge, it is not a magic trick or something that requires years of study to master. By using the fundamental strategies outlined in this article, you may significantly improve the overall quality of your next film.